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Heidi

Founder and owner of the Boss Appeal brand, Heidi is on a mission to offer simple, lightweight, and trendy makeup that enhances self-confidence from within, allowing you to radiate even more on the outside.

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Having always been an entrepreneur, Heidi has received the Young Entrepreneur Award (2015) and the Woman Entrepreneur Award (2022).

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She continues to promote female entrepreneurship and loves to inspire women to embark on their own projects by showing them that it is possible to combine passion and success. Through her initiatives, Heidi encourages creativity, self-confidence, and authenticity in the business world.

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Boss Appeal is a family-run business where every step, from product creation to customer service and shipping, is carried out with care by the Francoeur family.

Heidi continues to design unique products that align with our mission of achieving a NO MAKEUP MAKEUP effect.

Britney is at the heart of marketing, brand image, and creativity at Boss Appeal. With her keen eye for detail and passion for aesthetics, she shapes the brand's visual identity through engaging and authentic content.

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She creates informative and captivating videos for social media, allowing the Boss Appeal community to discover the products and their benefits.

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In addition, Brit organizes prestigious events that align with the brand's excellence and elegance, providing unique experiences for clients and partners.​

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Britney

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Brandy

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Brandy is the key to customer service and shipping management at Boss Appeal. Always attentive to the needs of customers, she ensures a personalized and warm experience, carefully addressing each question or request.

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Additionally, Brandy ensures that every order is shipped quickly and accurately, guaranteeing that each product arrives in optimal condition. With her professionalism and dedication, she plays an essential role in customer satisfaction and retention.

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Together, we form a united and passionate team: a mother and her two daughters, all driven by a shared vision.

We combine our talents and passions to offer products that make our customers shine, while maintaining the family spirit and warmth at the heart of our brand.

BOSS girls

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